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    • Founders
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  • Founders
  • How We Help
  • Approach
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HeronEQ Leadership

Brian Vesely headshot Co Founder and Managing Partner focused on strategy and growth

Brian Vesely

Brian Vesely

Brian Vesely

Co-Founder, Managing Partner

Strategy & Growth

LinkedIN
Megan Jordan headshot Co Founder and Partner focused on execution and consumer experience

Megan Jordan

Brian Vesely

Brian Vesely

Co-Founder, Partner

Execution & Experience

LinkedIn
Alyssa Rex headshot Co Founder and Partner focused on integration and operations

Alyssa Rex

Brian Vesely

Michael Steer

Co-Founder, Partner

Integration & Operations

LinkedIn
Michael Steer headshot Co Founder and Partner focused on entrepreneurship and opportunity

Michael Steer

Michael Steer

Michael Steer

Co-Founder, Partner

Entrepreneurship & Opportunity

LinkedIn
Kevin Vesely headshot Strategic Advisor with expertise in finance and investments

Kevin Vesely

Michael Steer

Sarah Rhoades

Strategic Advisor

Finance & Investments

Sarah Rhoades headshot Client Liaison supporting communication and special projects

Sarah Rhoades

Michael Steer

Sarah Rhoades

Client Liaison

Communication & Special Projects

Case Studies

Our Story

We didn’t start with a fund. We started with a cause.

We were audiologists and operators - on the ground, in the work, building a company that prioritized people, purpose, and performance in equal measure. What began as a shared mission became Alpaca Audiology: the largest independent clinic group in the U.S. by the time it was acquired.


But the part we’re most proud of?
The people we built it with.


We’re not a group that came together later in life - we grew up professionally side by side. HeronEQ was born out of friendship, trust, and a shared belief that business done well can change lives. We’ve always worked for the person next to us, not just the one above us. That still shapes how we show up today.


We’ve worn every hat: founder, operator, integrator, strategist, builder. And while our paths have sharpened over time - strategy, systems, vision, execution - we still carry the same DNA: deep care for culture, a bias toward action, and the unshakable belief that you can grow without losing your soul.


HeronEQ is how we continue that work - now for others.
Through the tools we’ve built. The frameworks we’ve field-tested. And the kind of team you’d want on your side when the pace picks up.


We're proud of where we've been. But even more excited about where we're going - and who we get to build alongside.

Let’s GO AND DO GOOD.

Advisory Board

Illustration of hand launching rocket symbolizing HeronEQ advisory support / subject matter experts

Additional Subject Matter Experts:

Data Analytics

Artificial Intelligence

Mergers & Acquisitions

Development 

SaaS

Financial Planning & Analysis

Let's Build Something Together.

Heron Equities, LLC

Springfield, Missouri, United States

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